Every item within the Denim Demon range draws inspiration from the Sámi culture. Our objective is to give people more than just a piece of clothing; we want to give people a whole story. As our clothing is designed with the Sami in mind they need to be durable and hard wearing in order to withstand the rigors of Reindeer herding and living in such harsh conditions. The range is quality tested by our family while they go about their daily life of reindeer herding and working the land.
12 August 2010
New denim department at Sneakersnstuff.
Our good friends over at Sneakersnstuff have just recently built a new denim shop-in-shop. Looking at the pictures it looks like a really nice one! This will include items from Denim Demon, LVC, WeSC and Carhartt. Make sure to stop by and have a look.
All pictures knicked from Erik.
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