Every item within the Denim Demon range draws inspiration from the Sámi culture. Our objective is to give people more than just a piece of clothing; we want to give people a whole story. As our clothing is designed with the Sami in mind they need to be durable and hard wearing in order to withstand the rigors of Reindeer herding and living in such harsh conditions. The range is quality tested by our family while they go about their daily life of reindeer herding and working the land.
05 September 2008
Next up is Jan-Olof from Dorotea, the deacon that had fell with is motorbike last time we heard from him. Now it's time for a chanterelle hunt in the woods, sounds more safe I must say. Starting to get some nice fadings on his pair as well: