JanÅke and Per-Henrik meets Oððasat

JanÅke and Per-Henrik went to Östersund today to get interviewed by Oððasat, which is Swedish televisions Sami news. This will be on SVT 2 tomorrow at 17.30 so be sure you don't miss it!

Per-Henrik is about to rinse his jeans after the elk hunt (remember how JanÅke's looked like?) but didn't have the time today so they are a bit dirty at the moment. So dirty that he couldn't wear them in the car...

Jonna Blind

Here we have Jonna's jeans again, last time it was quite hard to see the actual color because of the cellphone camera but now we can see that they have a very nice dark blue color. It's also nice that we gonna have a completely different kind of fading on these because she wears them a lot more loose then our male friends.

I think they look very good.

Per-Åke Niia

Here we got some new pics from Per-Åke and as you can see it starts to get a bit cold. That's why he have to wear thermopants but of course he has his Denim Demon's under. And if you look at the fading it seems to work fine anyway, looking really good!

Very nice picture of the reindeers as well.

Rinse wash

Here we have JanÅke's jeans again, this time after the well needed rinse because they looked a bit dirty after the elk hunt. It's amazing that they look so worn out after only 4 months but we know they have worked hard. Hopefully they're still in one piece when we go there and get them back.

I think they look fantastic.

Jan-Olof

Now it's time again to see how the jeans look like. They have been worn for about 4 months now and have 2 more to go before we'll go up and collect them. Here is deacon Jan-Olof's jeans hanging out to get some fresh air and I really like how the differences between the jeans are turning out, if you compare this ones with JanÅke's in a previous post for example. It's gonna be great when we can see all this in real life and look at them together.

A party

JanÅke's elk hunt

Got some new pics from JanÅke yesterday after he had been out all day hunting for elk and as you can see a job well done. He also asked me if he could rinse his jeans and when I saw the pictures I understood what he meant. These jeans will be absolutely amazing and I really look forward to see these in real life in about 2 months time.

JanÅke

Here you can see when JanÅke is out picking up moss, used to feed the reindeers when they're moving. If I didn't misunderstand him they had picked around 3500kg which sounds pretty much. As you can see below the jeans are on as well!

But I've heard rumours that they need a good soak soon to let go of some smell...

Berlin here we come.

Tomorrow me and Anton are travelling to Berlin for Burg & Schild's anniversary party. With us we are carrying 33 pairs of Sarves 2.1 especially made for the guys at B & S, these are really nice and comes in a special printed canvas bag.

Looking forward to a nice evening with nice people in one of the best denim stores around. If you are in town, make sure to stop by Rosa-Luxemburg Strasse 3.

Here we have a picture that shows 3 of our testpilots jeans, it's JanÅke, Nils-Ove and Per-Henrik that have met and compared there fadings. It's really nice that you already can see so big differences in tone and wear.

A little pottering

Earlier this week we had a little pottering-night, we are about to launch a little something together with the best denim store in Berlin, Burg & Schild. So if you are around Berlin-Mitte this coming weekend, make sure to stop by Rosa-Luxemburg strasse 3 to check it out. Release is Sunday October 12. Rumors say that there will be a little party too.

Jan-Olof Ellebrink

Next up is our deacon Jan-Olof, and even though he hasn't work with calves marking, slaughter (that I know about...) etc his jeans looks really well worn and with a nice fading. I do know that he likes them a lot and wears them everyday. Nice work!

Jonna Blind

Jonna's jeans after 3 months, it's hard to see the color of these because of the cellphone camera but the fadings looks good! Very well worn and I think these will be very nice when we go and pick them up in December.

Gumtan a k a SNS-Peter a k a Zeel

Today we want to sing Happy Birthday to our friend Peter at Sns, think he's turning 28 today. We wish you a delightful birthday with a lot of cake and nice presents. Malin, I heard he needs a new bike, a free tip from Denim Demon.

"Happy birthday to you, happy birthday to you, happy birthday dear Peter, happy birthday to you!"

"Ja må han leva, ja må han leva, ja må han leva uti hundrade år, javisst ska han leva javisst ska han leva javisst ska han leva uti hundrade år!"

Per-Åke Niia

Here is Per-Åke's jeans after his first 3 months, and it looks like his been working really hard in them. I know that he really likes them and wears them all the time which we can tell by the way they look. Some great fadings and it looks like they could use a rinse soon.

Looking for elk

Here is a picture when JanÅke and Scott is out looking for elk, I don't know if they found any yet but I'm sure he will let us know.

JanÅke Johnsson

Here is JanÅke's jeans after almost 3 months of wear, he is wearing them all the time which is easy to understand when you look at them. They look really good and now they and JanÅke is out hunting elk as well. Very worn out already and it's still 3 more months to go... Gonna be interesting to see how this ends.

Per-Henrik Bergkvist

Here is Per-Henrik's jeans after 2,5 months of wear, and you can tell that they have been working hard! I know he was about to rinse them after this because of all the dirt and blood from the slaughter so it's gonna be interesting to see how they look after that...