Every item within the Denim Demon range draws inspiration from the Sámi culture. Our objective is to give people more than just a piece of clothing; we want to give people a whole story. As our clothing is designed with the Sami in mind they need to be durable and hard wearing in order to withstand the rigors of Reindeer herding and living in such harsh conditions. The range is quality tested by our family while they go about their daily life of reindeer herding and working the land.
26 August 2008
JanÅke 2 months
Now it's time to see how the jeans look like after 2 months and first out is JanÅke, our man in Jänsmässholmen, who's starting to be a real celebrity after allvhis radio and TV interviews. And his denim are looking really, really good already:
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Working extra at the local hotel, here he's steaming up the outdoor bath barrel.
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2 comments:
which dd-model are these...very nice. also like the white patch. will they be available at "vmc"?
The model is Aajja with a customized white label for this project, this is used on new model Sarves 2.1 as well.
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