Every item within the Denim Demon range draws inspiration from the Sámi culture. Our objective is to give people more than just a piece of clothing; we want to give people a whole story. As our clothing is designed with the Sami in mind they need to be durable and hard wearing in order to withstand the rigors of Reindeer herding and living in such harsh conditions. The range is quality tested by our family while they go about their daily life of reindeer herding and working the land.
12 April 2009
Happy Easter
Happy Easter folks. Some parts of the Denim Demon family have spent the weekend on the countryside. The sun's been shining for three days and it's been so relaxing. One can need that sometimes, just get away for a few days.
2 comments:
But where is the snow??! ;-)
Hälsn. JanÅke
Not much snow left, we have to visit you in holmen for that!
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