29 October 2008
Here we have JanÅke's jeans again, this time after the well needed rinse because they looked a bit dirty after the elk hunt. It's amazing that they look so worn out after only 4 months but we know they have worked hard. Hopefully they're still in one piece when we go there and get them back.
I think they look fantastic.
kl. 5:36 PM
27 October 2008
Now it's time again to see how the jeans look like. They have been worn for about 4 months now and have 2 more to go before we'll go up and collect them. Here is deacon Jan-Olof's jeans hanging out to get some fresh air and I really like how the differences between the jeans are turning out, if you compare this ones with JanÅke's in a previous post for example. It's gonna be great when we can see all this in real life and look at them together.
kl. 1:11 PM
20 October 2008
Got some new pics from JanÅke yesterday after he had been out all day hunting for elk and as you can see a job well done. He also asked me if he could rinse his jeans and when I saw the pictures I understood what he meant. These jeans will be absolutely amazing and I really look forward to see these in real life in about 2 months time.
kl. 8:21 AM
15 October 2008
Here you can see when JanÅke is out picking up moss, used to feed the reindeers when they're moving. If I didn't misunderstand him they had picked around 3500kg which sounds pretty much. As you can see below the jeans are on as well!
But I've heard rumours that they need a good soak soon to let go of some smell...
kl. 11:40 AM
10 October 2008
Tomorrow me and Anton are travelling to Berlin for Burg & Schild's anniversary party. With us we are carrying 33 pairs of Sarves 2.1 especially made for the guys at B & S, these are really nice and comes in a special printed canvas bag.
Looking forward to a nice evening with nice people in one of the best denim stores around. If you are in town, make sure to stop by Rosa-Luxemburg Strasse 3.
kl. 3:52 PM
06 October 2008
Here we have a picture that shows 3 of our testpilots jeans, it's JanÅke, Nils-Ove and Per-Henrik that have met and compared there fadings. It's really nice that you already can see so big differences in tone and wear.
kl. 1:46 PM
05 October 2008
Earlier this week we had a little pottering-night, we are about to launch a little something together with the best denim store in Berlin, Burg & Schild. So if you are around Berlin-Mitte this coming weekend, make sure to stop by Rosa-Luxemburg strasse 3 to check it out. Release is Sunday October 12. Rumors say that there will be a little party too.
kl. 9:13 PM